‘Start With Why’ Workshops

Workshop Series

We are so fortunate to have been in conversation with the Simon Sinek Start With Why team for the last eighteen months. We are super proud and elated to be presenting a series of workshop to help you find YOUR WHY. These workshops will run over a period of 6 weeks. 3 workshops will be offered at intervals of 2 weeks to give you time to ‘sleep on’ your purpose.

Please email info@ideationatwork.com.au to register your expression of interest.

Cost for the 3 workshops will be $600 (+GST)

Workshops will be offered in Sydney, Melbourne and Newcastle and limited to 10 places each.

Intro Workshop

The I’s Behind the Whys

How to discover the Intent behind the Idea so your Impact is Immense?


Imagine this. You ask me what I do. I could respond with, “I run workshops on Vision and Values, Design Thinking, Innovation and The Future of Work. I also run Innovation programs for organisations so they can harness the input of their staff to increase productivity, improve workplace happiness and improve the bottom line”.

Or I could say, “I open hearts and minds to what’s possible. Everything I do is about ensuring you reach your potential. We will workshop strategies that will inspire you to set your goals high, determine the actions you need to reach them and build a great team and client base along the way. And what’s more, it’s all based in science and research.”

As a creativity and innovation expert, I know that your WHY can act as a benchmark for everything you do. Your Why provides the inspiration to bring your vision to life, to come up with ideas that create change. It will be the support that will allow you to Stand Secure, Fall Forward and pick yourself up when the going gets tough.

This workshop will start you on your journey to articulating your Why.


Participants will:

  • Understand the Golden Circle as developed by Simon Sinek.
  • Discover where purpose and passion originate
  • Explore ways to begin bringing your Why to life
  • Investigate case studies of businesses where the Why made all the difference